For 20 years, I’ve been turning strategies into powerful experiences and interactions. I collaborate closely with Strategy and Tech teams on transformational and tactical digital work, for brands large and small.
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I love solving big complex problems and identifying key opportunities within the customer journey where design makes a difference. Design plays a key role in experience transformation and when leveraged effectively it helps us uncover and translate the insights that inform our approach.
There’s a tremendous amount of craftsmanship and collaboration in between formulating a business strategy and building experiences that work. I direct teams toward truly effective and inspired design solutions grounded in strategic insights and a rich, empathetic understanding of customer needs.
Listening to customers is one of the most powerful design tools we have. I’ve spent years testing-and-learning and turning insights into action.
Product Design & Development
From defining the customer and opportunities to crafting the brand, UX and UI — I help create new product experiences from scratch.
Collaborating Closely with Clients
From road-mapping the future to conducting visioning workshops with stakeholders, I work with client leadership and their teams to envision what’s next.
Experience Spanning Industries
I have extensive experience in B2B, financial services, healthcare, as well as marketing and ecommerce for high-end interiors, fashion, and retail industries.
Leading Cross-Discipline Teams
Successful design doesn't happen in a vacuum. I've worked extensively in lean agile, cross-discipline teams of design, tech, and business partners.
Designing End-to-End Experiences
Within the customer journey I help plan, deploy, and optimize all phases of brand experiences, from awareness and consideration to retention and advocacy.
From a young age, a strong love of visual art and technology has driven me. It's no coincidence those two passions have converged over the course of my professional life allowing me to gain experience spanning design roles, work environments, projects and media.
Over the years I've had the privilege of working with some of the most respected brands in the world on many types of design projects. From Fortune 100 companies to non-profits, start-ups, and boutique brands — I've learned the importance of having strong teams and trusting client relationships.